Unidas is the second biggest car rental company in the market and has been in it since 1985.
In its growing strategy, Unidas counts on "Franquia Flex Unidas Aluguel de Carros" (franchising) which has an exclusive model of business in the market because, besides allowing the entrepreneur to join a business that has already been tested and proved, what eliminates inicial management and operation mistakes and permits them to have a bigger growing rate, considering their capital limitation, thanks to the flexibility in the composition of the fleet.
Own fleet - the franchisee purchases all its fleet with own resources according directions of the franchisor concerning to the car maker that adjusts better to this one portfolio.
Outsided fleet - the franchisee contracts with Unidas the vehicles it wants for composing the fleet by a monthly payment and so minimizes the initial investment what will allow it a fast growing.
Mixed fleet - the franchisee purchases part of the fleet and outsides the other part being to its criteria its proportion.
As the franchisor Unidas gives directions concerning to the location where the new unit will be, even its building and/or reform project, sugestions of furniture and equipment suppliers in order that everything fits the standards and visual identification of the company.
Aditionally the franchisee will take a training program which envolves all the aspects of a car rental company and may count, from the very first day of operation, with support to its business given by Unidas Field Consultants.